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Tourism operators in Zimbabwe are optimistic about business prospects in the fourth quarter of this year, as they anticipate an increase in foreign tourists with the growing number of airlines flying into the country.
<a href="https://www.pindula.co.zw/2023/08/04/caaz-granted-permits-to-two-south-african-airlines-for-zimbabwe-operations/">FlySafair and Cemair recently announced</a> their plans to start flights to Harare and Victoria Falls from Johannesburg in October, following approval from the Civil Aviation Authority of Zimbabwe. The airlines join others like Air Zimbabwe, Fastjet, Airlink, and Ethiopian Airlines in serving these routes.

<ul style="list-style-type: circle;">
<li><a href="https://www.pindula.co.zw/2023/08/17/flysafair-announces-flight-prices-to-harare-victoria-falls/">FlySafair Announces Flight Prices To Harare, Victoria Falls</a></li>
</ul>
The Zimbabwe Tourism Authority (ZTA) and Tourism Business Council of Zimbabwe (TBCZ) representatives expressed their excitement about the increased air connectivity, which will facilitate tourist arrivals from key source markets. The growing number of flights is seen as adding capacity and improving connectivity in Zimbabwe.
The TBCZ reported that the average hotel occupancy during the fourth quarter of the previous year was 55 percent. Resort centres achieved high occupancy rates of 98 percent, while urban area hotels recorded 27 percent. TBCZ Chairperson Paul Matamisa expressed satisfaction with the occupancy levels, stating that hotels could potentially be fully booked in the fourth quarter of 2023 due to increased foreign arrivals.
The festive season is expected to attract visitors, boosting both domestic and international travel to leisure destinations across Zimbabwe. Tourism plays a crucial role in the country’s economy, and the government aims to surpass 5.5 million tourist arrivals by 2023 and increase tourism receipts from $1 billion in 2017 to $3.5 billion by 2023 as part of the National Tourism Recovery and Growth Strategy—Vision 2025.
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Zimbabwean Tourism Operators Anticipate Increased Foreign Tourists With More Airlines Flying In

The <a href="https://www.pindula.co.zw/Zimbabwe_Tourism_Authority_(ZTA)">Zimbabwe Tourism Authority (ZTA)</a> has said South Africans constitute the majority of tourists who visit Zimbabwe.
ZTA’s head of corporate affairs, Godfrey Chief Koti, spoke to eNCA and said almost 220 000 South African visitors toured Zimbabwe last year alone. He said:
<blockquote>
Predominantly, South Africa has always been the highest feeder as far as regional tourism is concerned, into Zimbabwe. It is great to see them again, maintaining that position. This is something that we are definitely monitoring and watching. We are certain that we will be increasing our efforts into South Africa.
</blockquote>
Statistics seen by <a href="https://www.iol.co.za/news/south-africa/south-africans-make-up-majority-of-foreign-tourists-streaming-to-zimbabwe-21bc19f8-1b54-40b3-b003-c1636d6122eb">IOL</a> show that the number of South Africans who toured Zimbabwe in 2022 increased by 205 per cent compared to the previous year.
Zimbabwe also recorded a boom in tourists from Botswana, Malawi, Angola, Mozambique and Zambia.
According to the Zimbabwe Tourism Authority’s statistics, South Africans constituted the majority of tourists who visited the country last year. Out of a total of 693 281 tourists who visited Zimbabwe, South Africans were 219 141.
Zimbabwe boasts world-famous attractions dotted across the country, including the breathtaking Victoria Falls, one of the Seven Wonders of the World, the Hwange National Park, Mana Pools National Park, Matobo Hills, the Great Zimbabwe National Monument, and the Eastern Highlands.
In recent years, the government of Zimbabwe has made efforts to revamp and develop the tourism industry through various initiatives such as easing visa requirements for tourists, upgrading tourism infrastructure, and promoting the country’s unique cultural heritage and wildlife.
Zimbabwe’s tourism industry has remained resilient and continues to attract visitors from around the world despite challenges such as COVID-19 and other natural disasters.
The industry has the potential to generate significant revenue for the country, create employment opportunities, and contribute to the growth of the economy. ZTA says the tourism sector generated approximately $1.2 billion in revenue in 2019. As of September 2022, the sector had contributed US$580 million to the economy reflecting a 137.7 per cent jump from US$244 million realised over the same period in 2021.
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South Africans Constitute Majority Of Regional Tourists Into Zimbabwe - ZTA

Zimbabwe received approximately US$600 million from the tourism sector in 2022 as the sector is regaining momentum following disruptions caused by the COVID-19 pandemic. 
The southern African nation recorded a 96 per cent increase in domestic entries into national parks, <a href="https://www.sundaynews.co.zw/tourism-rakes-in-us600m/?_ga=2.146725303.2096150680.1673063471-787432666.1667110700">The Sunday News</a> reported citing Zimbabwe Tourism Authority (ZTA) head of corporate affairs Godfrey Koti. In a podcast last week, Koti said:
<blockquote>
In addition, overseas arrivals increased by 256 percent and there was a 130 percent increase in visitors from Africa. As a result, destination Zimbabwe received approximately US$600 million compared to US$244 million in the same period the 2021 while US$300 million was poured in on investment.
</blockquote>
Koti said the tourism industry experienced a boom following the opening up of global markets and relaxed travel restrictions owing to reduced Covid-19 pandemic infections.
In the same podcast, Tourism Business Council of Zimbabwe (TBCZ) president Mr Wengayi Nhau said the festive season was one of the best in the last three years primarily because business seemed to have returned to the old good days.
 He said of key interest was the domestic tourism numbers that continue to grow showing the importance of the local market.
Nhau commended regional and international tourists that were also coming into the country after a long period and also urged Zimbabweans in the diaspora to tap into the markets.
According to the ZTA report released in December 2022 that presented the January to September performance highlights in 2022, the country witnessed an increase of 165 per cent tourist arrivals.
A notable increase was expected in arrivals from the fourth quarter since August which marked the beginning of the peak season for tourism.
Meanwhile, presenting the 2023 National Budget Statement last year in November, Finance Minister Mthuli Ncube said Zimbabwe received US$337.5 million during the first half of 2022, an increase of 121 per cent compared to the same period in 2021.
He projected 2023 tourism receipts at US$623 million. 
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Zimbabwe Receives US$600 Million From Tourism In 2022

Self-exiled former Tourism minister, <a href="https://www.pindula.co.zw/Walter_Mzembi">Walter Mzembi</a>, has disputed President Emmerson Mnangagwa’s claims that only three airlines were flying into the country in 2017 against 17 currently jetting in courtesy of the new dispensation.
Responding to a Twitter post by Information Secretary, Nick Mangwana, Mzembi warned departments against abusing President Mnangagwa by giving him fake statistics. 
Mnangagwa told the <a href="https://zero.pindula.co.zw/7th-zanu-pf-national-peoples-congress-today/">7th ZANU PF National People’s Congress</a> that things had improved under his leadership, <a href="https://www.newzimbabwe.com/ex-tourism-minister-challenges-mnangagwas-fake-airlines-statistics-at-zanu-pf-congress/">NewZimbabwe.com</a> reported. He said:
<blockquote>
The number of airlines flying into our beautiful country has grown from three in 2017, to the present 17 airlines,” said the 80-year-old leader to wild applause from delegates at the party’s 7th congress.
We have moved from a state of isolation to an active member within the community of nations and a favourable tourist destination.”
</blockquote>
In response, Mzembi said Mnangagwa who was endorsed as the party’s candidate at next year’s polls, was not being factual. He said:
<blockquote>
For the record there were 14 international airlines servicing Zimbabwe in 2017.
For the avoidance of doubt get the record from CAAZ (Civil Aviation Authority of Zimbabwe). We can also list them here. Departments should not abuse the President like this with false statistics.
</blockquote>
Mzembi shared a 2012 screenshot of an article by the Mail &amp; Guardian detailing the arrival of Kenya’s KLM and Fly Emirates, to support his claim.
He argued Mnangagwa was at the event.
During the last days in office of the late former President Robert Mugabe, there were claims that some government officials were feeding the veteran leader with wrong information to expose his incapacitation to lead the nation.
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