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Aura Group CEO Samuelle Dimairho has said their pricing structure reduces internet data and subscription costs by at least 50% compared to current market rates, reported <a href="https://www.herald.co.zw/starlink-reseller-targets-50pc-digital-cost-reduction/">The Herald</a>.
The Postal and Telecommunications Regulatory Authority of Zimbabwe (POTRAZ) recently licensed several companies, including Aura, the state-owned telecommunications firm TelOne, Frampol, Dandemutande, and Paratus, as resellers of Starlink services in Zimbabwe.
Dimairho, whose company was founded in 2008 and has since expanded across the southern African region, said their pricing could enable clients to save up to 65%. 
Speaking at the launch event in Harare, where Aura was recognised as one of the resellers of Starlink by Information Communication Technology, Postal and Courier Services Minister Tatenda Mavetera, Dimairho said:
<blockquote>
In some cases, clients can save up to 65%, with bills that previously amounted to US$1,000 potentially dropping to between US$350 and US$500.
Our pricing structure cuts the cost of internet data and subscriptions by a minimum of 50 per cent. It’s a minimum of 50 per cent when you are comparing what we are selling versus what is on the market currently and what people are paying.
In some instances, you know we enable clients to make even up to 65 per cent savings on existing bills — where they were paying US$1000, they might end up paying between US$350 and US$500.
</blockquote>
Aura Group is also distributing the Starlink standard kit (premium) at a retail price including Value Added Tax of US$420 and high-performance kit at US$2 999 while data, inclusive of duty, 40 Gigabyte (GB) of priority plus standard unlimited at US$120, and 1 terabyte (TB) of priority plus standard unlimited at US$175.
Aura said 2TB of priority plus standard unlimited is going for US$340 while additional priority data per GB is pegged at US$0,33. Said Dimairho:
<blockquote>
If I were to give you an example, at my home I have a 30 Megabits per second (Mbps) connection and it’s unlimited and I pay US$200 per month.
Now with Starlink, those priority packages you can get speeds of up to 220Mbps and if you have the high-performance kit, you can get up to speeds of 350 Mbps.
I can tell you right now that someone who has a 200 (Mbps) connection with priority in Zimbabwe is not going to pay anything less than US$ 10,000 per month.
</blockquote>
Dimairho said that, in partnership with Starlink officials, Aura Group aims to empower underserved communities by improving healthcare services, enhancing food security, expanding access to information, and supporting value addition and beneficiation across various sectors. He said:
<blockquote>
Our last-mile internet solutions will deliver speeds of up to 350Mbps through Starlink kits. Additionally, we will offer backhaul services for bulk internet data users, with speeds reaching up to 20Gbps.
</blockquote>
While POTRAZ has licensed several firms as resellers of Starlink services in the country, currently, Aura Group and TelOne are the only local companies approved by POTRAZ to resell Starlink devices.
More: <a href="https://www.pindula.co.zw/">Pindula News</a>

Pindula News

Aura Group CEO Samuelle Dimairho says their pricing structure can reduce internet costs by at least 50%. They are approved to resell Starlink services in Zimbabwe, along with other companies. Customers can save up to 65% with Aura's pricing. The standard kit is $420 and the high-performance kit is $2,999. They offer different data packages at reasonable prices. The goal is to help communities by providing faster internet and supporting various sectors. Only Aura Group and TelOne are approved by POTRAZ to sell Starlink devices in Zimbabwe.

Aura's Pricing Structure Cuts Internet Costs By At Least 50%, Says CEO Dimairho

The Minister of Information Communication Technology (ICT), Postal and Courier Services, Tatenda Mavetera, said that Starlink’s entry into Zimbabwe will promote economic development in marginalised communities by providing access to high-speed internet.
The Postal and Telecommunications Regulatory Authority of Zimbabwe (POTRAZ) has licensed several firms, including state-owned TelOne, Frampol, Dandemutande, and Paratus, as resellers of Starlink services in the country.
Currently, Aura Group and TelOne are the only local companies approved by POTRAZ to resell Starlink devices.
Speaking at the at the launch of Aura Group’s Starlink reseller partnership in Harare on Wednesday, 25 September, Mavetera said:
<blockquote>
Today marks a very important step in our telecommunications journey as a country, as we gather here to see the launch of a partnership between Starlink and Aura Group, a local company.
The introduction of low-orbit satellite technology, such as that which is being deployed by Starlink, represents a transformative opportunity for Zimbabwe’s underserved and marginalised communities.
This will foster economic development in areas that would previously be hindered by inadequate connectivity.
We realise that there is quite minimal connectivity in the rural areas. As government, we are there to make sure that we progress by us making sure that we avail connectivity, especially in the rural areas.
</blockquote>
Speaking at the same event, Aura Group CEO Samuelle Dimairho said that their partnership with Starlink will serve as a catalyst for empowering underserved communities.
He said this collaboration aims to improve healthcare services, enhance food security, expand access to information, and support value addition and beneficiation across various technologies—all made possible through affordable, high-speed internet. Added Dimairho:
<blockquote>
We can have mobile applications where we monitor our fields and actually monitor the amount of water that is being pumped.
We can also do this by having smart, mobile applications where we can monitor how much water is being pumped.
</blockquote>
Starlink, a satellite internet service developed by SpaceX, offers high-speed internet including in remote areas where traditional infrastructure is limited.
More: <a href="https://www.pindula.co.zw/">Pindula News</a>

Starlink, a satellite internet service by SpaceX, is coming to Zimbabwe. The Minister of ICT says it will help marginalized communities by providing fast internet. The government has licensed some companies to sell Starlink devices. This will improve connectivity in rural areas and boost economic development. Aura Group is partnering with Starlink to empower underserved communities. They plan to use high-speed internet for healthcare, agriculture, and information access. This technology will help monitor fields, water usage, and support various technologies. Starlink's arrival is seen as a game-changer for Zimbabwe's internet access.

Starlink A Game Changer In Zimbabwe's Marginalised Communities - Minister Mavetera

Aura Group has announced that it is now an officially licensed reseller of Starlink, the satellite internet service developed by SpaceX.
On Monday, September 16, Aura Group Chief Executive Officer Samuelle Dimairho revealed that an official launch event for the service is scheduled for September 24, 2024. Said Dimairho:
<blockquote>
Aura Group is proud to announce that we are now an officially licensed Reseller of Starlink, delivering high-speed, low-latency internet solutions to Zimbabwean businesses and institutions. Committed to enhancing connectivity and supporting technological growth, we deliver reliable internet services across various sectors.
We offer priority data, giving customers network precedence and consistently faster speeds. Additionally, customers on our priority plans will benefit from 24/7 prioritized support and a publicly routable IPv4 address.
We are excited to lead this technological shift, empowering Zimbabwean businesses to thrive in the digital economy. An official launch event for the service will take place on 24 September 2024.
</blockquote>
The Postal and Telecommunications Regulatory Authority of Zimbabwe (POTRAZ) issued two licenses to Starlink Zimbabwe (Pvt) Ltd on September 6, 2024: a telecommunications license for network services and a national Internet Services Provider license.
These licenses enable Starlink to offer Internet services across Zimbabwe using its Low Earth Orbit (LEO) satellite network.
POTRAZ has also warned that selling or distributing Starlink user terminals without appropriate authorisation and clearance is a criminal offence.
More: <a href="https://www.pindula.co.zw/">Pindula News</a>

Aura Group, a local company, is now an official reseller of Starlink, a satellite internet service. They will provide fast and reliable internet to businesses and institutions in Zimbabwe. They will offer priority data and support, as well as an official launch event on September 24, 2024. Starlink has received licenses to operate in Zimbabwe and will use its satellite network to provide internet services. It is important to have proper authorization to sell or distribute Starlink terminals. This partnership will help Zimbabwean businesses thrive in the digital economy.

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